F.C.Bartlett - Political Propaganda (1942).pdf
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A kolcsonzes hatarideje
CURRENT
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31635
General Editor:
ERNEST BARKER, LITT.D.
FCVAROSI KONYVTAR
BUDAPEST
KIVONAT
A
SZABALYOKB6L.
A
koJcsonzes hatarideje
nigy
hit.
A kcsedelcm minden
egyes napjaert koteten-
kent
10 filUr Ursdgol
kcll fizetni. Aki birsig-
gal tartozik, iij kony
vet nem kaphat.
POLITICAL
PROPAGANDA
Aki a konyvet bars
milyen form&ban roa-
galja: bepiszkitja, a lapo-
kat behajtogatja, kitipi,
vagy szilukre ir, szavakat
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Minden
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KOZPONT
POLITICAL
PROPAGANDA
F. C: BARTLETT, M.A., F.R.S., Hon.D.Ph. (Athens)
Felrow of St. John's College, Cambridge, and Professor of
Experimental Psychology in the University
of Cambridge
CAMBRIDGE
UNIVERSITY PRESS
LONDON : BENTLEY HOUSE
NEW YORK, TORONTO, BOMBAY
CALCUTTA, MADRAS : MACMILLAN
FSZEK Kozponti Konyvtar
All rights reserved
0
V.
CAMBRIDGE
AT THE UNIVERSITY PRESS
1942
CONTENTS
CHAPTER
PAGE
I. THE AIMS OF POLITICAL PROPAGANDA
.
i
II. THE GROWTH OF POLITICAL PROPAGANDA
IN THE MODERN WORLD
.
.
-25
First edition,
1940
sprinted,
1942
•Mfi857
III. THE METHODS OF POLITICAL PROPA
GANDA : (I) SOME GENERAL PRINCIPLES
51
IV. THE METHODS OF POLITICAL
PROPA
GANDA :
(2)
SPECIAL TRICKS
AND
DEVICES
.
67
V. THE EFFECTS OF POLITICAL PROPAGANDA
104
VI. PROI'AGANDA FOR DEMOCRACY
.
-132
INDEX
.
.
.
.
.
-157
PRINTED IN GREAT BRITAIN
FOREWORD
IN this book a brief attempt is made to look at the
activities of modern political propaganda mainly
from the point of view of a psychologist. Such
an attempt seemed desirable because almost all of
the principal exponents of political propaganda
frequently claim that their practices are based upon
a special knowledge of the psychology of " the
masses." When this knowledge is critically con
sidered it turns out to consist in a number of high-
sounding generalisations for which not one scrap of
empirical evidence, sufficient to convince anybody
who is not already prejudiced in their favour, is
offered. Perhaps for this the single-minded propa
gandist must not be very severely blamed. He does
at least recognise that one of the most important
things in the world is to understand how social
forces can be roused and directed, and that this
cannot be achieved unless a greater insight can be
won into the ways in which the working of the
human mind in society is controlled. If he con
siders, as apparently he does, that the way to achieve
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