Never-A-Salesman-Tim-McMahon.pdf

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Never A Salesman.pdf
Welcome to this special, electronic
book version of DEAR GOD! I
NEVER WANTED TO BE A
SALESMAN! Inside you will find
powerful ideas on selling, managing,
added-value, and the new
technologies of sales ... The book is
filled with tools to help you and your
sales organization create and
maintain real competitive advantage
in today’s changing sales market.
For more information, call
TIMOTHY MCMAHON
WORLDWIDE at (603) 424-3387 or
email: timothymcmahon@usa.net.
You can also visit out web site at
http://room.earthlink.net/~labyrinth
.
Click Here for Table of Contents
WEB LINK
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TABLE OF
CONTENTS
12. Two Lane Roads
1. Customer Appreciation Days
2. Selling the Future
3.What It Takes to Sell Added-Value
4. Fixin’What Ain’t Broke?
5. Products or Consequences?
6. Paperback Rider
7. Does Your Customer Need A Sales Rep?
8. The Sales Mousetrap
9. A Fragile Thing
10. Beware of Indian-Givers
11. The Peeping Tom Syndrome
1. Why I Never Wanted to Be a Salesman!
2. Cocktail Party Shame
3. What Do You Want to Be When You Grow Up?
4. A Profession for Lunatics
5. A Profession for Real Lunatics!
6. Tales From the Road
7. Some Fun Along the Way
1. Goodbye, Buffalo Bill!
2. How to Get Hired by Your Customer
3. The Art of Persuasion?
4. Selling the Future
5. Serious Riders
6. Don't Be a Telesales Weenie!
7. Profitable Customer Relationships
8. If They Don’t Know About You...
11. Old Yankee Wisdom
1. Sales Management Reveille
2. A Matter of Trust
3. Managing Down the Up Staircase
4. On Hiring Winners
5. Know Thy Force
6. The Profits the Thing!
7. Reading & Writing
8. Remodeling - More on Hiring Winners
9. Little League Sales Management
Click on Chapter Titles for Hot Link
ABOUT THE AUTHOR
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1. 21st Century Selling - The Search for Competitive
Advantage
2. Customer Relationship Management?
3. Sales Automation – The Never-Ending Story
4. The Missing Link .for Sales Automation Success
5. I Hate My Laptop!
6. SSTM – The Next Chapter in SFA
1. The Quest for Market Leadership
2. The 10 Characteristics of the Great Competitor
3. The Final Analysis
ABOUT THE AUTHOR
Read the Journal of the Merrimack Consortium
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Wh
Wa
-Timothy McMahon, December, 1998
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never wanted to be
a salesman. Anything but that. I tried (oh, how I
tried!) to be something else, but I was cursed.
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all men!). My Dad, like his
father, was and is an absolute master of the craft. He
always encouraged me towards "the great profession".
"Son, it's the best job in the world!" And like I said, I
tried ...
So ... at the tender age of nine, I sent in a coupon
from the back of a comic book to sell flower and
garden seeds door-to-door. (You remember the ad,
right?) In return for selling just a zillion packets for 25
cents each I would earn a brand new English Racer
bicycle. Even if I only sold
have
gotten lots of good stuff if I'd sold any seeds. It's now
thirty-something years later. My mother may have
thrown away my baseball card collection, but she's
still got enough packets of those damn seeds up in the
attic to re-plant the entire Earth. (If you need any
Dear God, I never wanted to be a salesman. I'm
not kidding; I
I come from a long, long line of successful
sales
(well, they
I could get a
radio controlled racing car ... or a FlexiFlyer sled, or
... well, you get the idea.
I got lots of good stuff -- well, I
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